Dear Client:     As online sales become an increasingly important component of the retail landscape, wholesalers are quickly onboarding their own digital capabilities including B2B marketplaces like eRNDC and Breakthru Now. At the recent WSWA conference, Mike Boswell, vp of digital and e-commerce at Breakthru, drew on his expertise in the bev alc e-commerce and … Continue reading "Taking a Modern, Digital Approach to the Middle Tier"