Dear Client:  Social media platform TikTok attracts more than 1 billion monthly active users globally, and was the top app downloaded in 2020 and 2021. It has now surpassed Instagram for popularity among gen Z users. Those stats were shared at the annual VIBE conference last week in Carlsbad, California. TikTok gm of North America global business … Continue reading "How to Leverage TikTok Effectively"