Barefoot Still on Fire

Barefoot Wine kept chugging along in the period to June 13, according to SymphonyIRI food, drug and c-store scan data. Out of the top 20 wine brands in terms of dollar sales, Barefoot saw the most growth and also took the most share. Dollar sales in the 4-weeks to June 13 grew 30.9% while volumes gained 33.2%. It also gained 0.9 dollar share points and 1.0 volume share points, which is far beyond anyone else.

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