Yellow Tail Wine Makers Planning Higher-Price Wine Brand

Casella Wines is in the process of developing a wine brand that will sell for $10 a bottle, or about 50% more than the price of its enormously popular Yellow Tail brand. The brand should be introduced by the end of next year and is expected to offset Australia's hurting wine exports and rising currency problems, reports Bloomberg. The new brand will include both red and white varietals.

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