Where Wineries are Putting their Digital Marketing Dollars

Dear Client: "The use of digital is widespread but not deep, in the wine business," per Silicon Valley Bank's recent Direct-to-Consumer Wine Survey Report.  More than 90% of the 460 wineries surveyed said they use social media and nearly 80% are active in e-commerce. "Yet, only one-third use platform analytics, which indicates the overall depth … Continue reading "Where Wineries are Putting their Digital Marketing Dollars"

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