What Would a Pernod Ricard/ B-F Merger Look Like?

Dear Client: It's an interesting question.  Consolidation has been a major theme in both the supplier and distributor tiers in the wine and spirits industry. On the supplier side, a recent Financial Times article suggested a Pernod Ricard and Brown-Forman tie up could be "the sector's only remaining mega merger."  In response to the FT … Continue reading "What Would a Pernod Ricard/ B-F Merger Look Like?"

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