TWE Divulges Strategy for Improved Retailer, Distributor Relations
As we reported last week, Treasury Wine Estates has largely completed its plans to "fix" the Penfolds division, the Australian and New Zealand division, and is now shifting its focus to do the same in the US market. "Out of TWE's four regions, the US is the region with the most potential for growth and margin accretion," said Bob Spooner, president of the Americas region. The company's executives touched on several aspects of this plan during the investor meeting, but most of them fall under two umbrella strategies: fixing the portfolio and improving distributor and retailer relationships.
You are unauthorized to view this page.