PATRON WINS “SPIRITS BRAND OF THE YEAR.”
Market Watch has named Patron â€œSpirits Brand of the Year,â€ describing the brand as having â€œunprecedented successâ€ in the US. The magazineâ€™s annual â€œLeaders Choice Awardsâ€ polls approximately 200 of the largest retailers in the US to choose one spirit brand, one beer and one wine.
â€œBack in 1989 when PatrÃ³n was first introduced to the market, our goal was, and always has been, to produce the world’s most simply perfect tequila,â€ says Ed Brown, President and chief of the Las Vegas-based PatrÃ³n Spirits Company. â€œIt’s gratifying to know that so many consumers and retailers enjoy our tequila and hold us in such high esteem.â€