Nielsen Breaks Down COVID-era Trends
Dear Client: In the two months through May 16, all Nielsen-measured CPG categories grew by $38 billion. That's 30% more than the CPG industry growth in all of 2019, according to Nielsen's Danny Brager. Within that, beverage alcohol is a bit more complex, said Danny during a recent presentation on navigating the impact of COVID-19. … Continue reading "Nielsen Breaks Down COVID-era Trends"
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