Dear Client:There's been a lot of growth in flavors across bev alc categories in recent years. "But particularly in the past year, these flavored variants have really grown and captured consumer attention," with the ready-to-drink category (including hard seltzers) "a really big driver," said Brandy Rand, IWSR coo of the Americas, during a recent trends … Continue reading "IWSR: Rise in Flavored Bev Alc Filling Unmet Consumer Need"