Is the Wine Industry “Expecting Too Much” from Millennials?

Dear Client:Yesterday, we reported that the wine market is softening. Many blame millennials (a shock, I know), but Gomberg, Fredrikson & Associates editor and BW166 founder Jon Moramarco said the industry may be expecting too much, too soon from the cohort. A MISSING LINK BETWEEN MILLENNIALS AND WINE. The average age of millennials is about … Continue reading "Is the Wine Industry “Expecting Too Much” from Millennials?"

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