IRI Snapshot: Latest Two Weeks Showing Positive Comps

Dear Client:   Total bev alc sales were up 2% for the week ended February 20, marking the second consecutive week of positive weekly comps so far this year in all IRI-measured channels.  Sales were actually down (-6%) compared to the week prior ended February 13 as that week was boosted by the Super Bowl … Continue reading "IRI Snapshot: Latest Two Weeks Showing Positive Comps"

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