Innovations Expected to Drive Cruzan to 800,000 Cases

Coming off a year with no major line innovations for the Cruzan brand, Beam Inc. is stepping it up in 2013 with "a robust innovation schedule that we believe is going to help the growth this year," Nabil Wanna, Cruzan's brand manager, told WSD. He says we can count on five new innovations from the Cruzan brand family this year.

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