Diageo Gets in the Economic Spirit
Times are tough but Diageo says it’s prepared to battle the waning economy and changing consumer trends with a number of strategies and programs in place. “It’s a good time to be in the alcohol business,†said Ivan Menezes, president of Diageo North America at the company’s Investor Conference. “Alcohol is resilient and spirits, beer … Continue reading "Diageo Gets in the Economic Spirit"
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