Diageo Acquires Spirits-based RTD Loyal 9 Cocktails

Dear Client:Today Diageo announced it has acquired spirits-based ready-to-drink brand Loyal 9 Cocktails from Sons of Liberty Spirits Company, per a release. Terms of the deal were not disclosed, but it will be funded through existing cash resources.  Loyal 9 Cocktails launched in 2018 in Rhode Island. The spirit-based RTD clocks in at 9% abv and … Continue reading "Diageo Acquires Spirits-based RTD Loyal 9 Cocktails"

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