BF Says Consumers are Increasingly Trading Down
Dear Client:All ears were on Brown Forman this morning as the industry listened for early holiday sales indicators in the companyâ€™s second quarter results ended October 31. Luckily B-F did not disappoint and offered some insight into the holidays and beyond. Most notably, B-F execs said there are concerns of increased trading down in the … Continue reading "BF Says Consumers are Increasingly Trading Down"
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