BEER MAY TRUMP WINE AND SPIRITS IN 2006
According to ACNielsen, consumer tendency towards up-scaling will soon apply more to beer as it already does towards wine and spirits. Beer is predicted to make a comeback this year as the industry focuses on creating more occasions where consumers drink beer. “The ultimate goal: increasing beer’s usage occasions by taking it from the ball … Continue reading "BEER MAY TRUMP WINE AND SPIRITS IN 2006"
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