Alert, Brown-Forman to Sell SoCo and Tuaca to Sazerac for $544 Million

Brown-Forman just announced that it has reached an agreement to sell its Southern Comfort and Tuaca trademarks to Sazerac for $543.5 million. The sale is expected to close by March 1, 2016 resulting in a one-time operating income gain for B-F of approximately $475 million in fiscal 2016.

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