Alert, Bacardi Names Andy Gibson cmo

Bacardi has named a replacement cmo for Silvia Lagnado, who you may recall , announced in November she would be leaving Bacardi. Andy Gibson will fill the role of cmo and president of Bacardi Global Brands beginning in late April. In his new roles, he will be responsible for the overall leadership and strategic direction of the company's international portfolio of spirits brands. He will be based at the Bacardi Global Brand headquarters in London and report to president and ceo Ed Shirley.

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