Absolut Has “Brilliant” Future

Pernod said yesterday it is confident that sales of Absolut will continue to grow in the U.S. despite a slowing economy and decreased consumer spending. Some in the industry cautioned that Absolut may have already hit a ceiling in the U.S., but managing direct Pierre Pringuet disagrees. He said at a presentation in Moscow that … Continue reading "Absolut Has “Brilliant” Future"

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