A Talk with W.J. Deutsch Brand Manager, Mark Lyle
Dear Client:Mark Lyle, the vp of brand marketing for W.J. Deutsch & Sons, sat down with WSD to discuss marketing initiatives for HobNob, including its new iPhone app, reasons for the brandâ€™s success amid the recession, and how they target millennial consumers. Mark also gave some insight on the success of Yellow Tail and its … Continue reading "A Talk with W.J. Deutsch Brand Manager, Mark Lyle"
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