A Bird’s Eye View of Rose
Dear Client:Earlier this month, ShipCompliant's mid-year direct-to-consumer report showed that rose has slowed down in 2019 after an eight-year growth trajectory [see WSD 09-06-2019]. That got us thinking, how's the category doing outside the DTC channel? GROWTH IS SLOWING. Rose is also showing much slower growth rates in Nielsen-measured channels. Through mid-2017 and mid-2018, rose table wine … Continue reading "A Bird’s Eye View of Rose"
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