7.5 Million Constitute Core Wine Drinkers

Dear Client:New consumer insights from the people at Pointer Media Network (a division of Catalina Marketing, the coupon people) finds that a small group of 7.5 million wine drinkers drive 80% of the category’s volume in the United States, indicating that the “targeted” wine consumer may be more concentrated than you think. Pointer Media Network … Continue reading "7.5 Million Constitute Core Wine Drinkers"

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