Advisory Board

Wine & Spirit Daily's advisory board, also called the Truth Squad, consists of over 30 industry executives from distributors, wineries, distillers, importers, and allied industry people. The identities of members of the Truth Squad are kept confidential in order to promote candor.

Duties include monthly phone/email conversations regarding a variety of topics and issues that are important to the wine and spirits industry. Additionally, truth squad members share their sales and pricing data, although all information is kept confidential and aggregated to spot trends.

Also, Truth Squad members call or email Wine & Spirits Daily on issues of interest that arise in their markets.

If you are an industry executive and are interested in joining the wine and spirits industry Truth Squad, send me an email at , and you will be included in the wine and spirits industry's quest for the Truth which, apparently, sets us free.

B-F Brass Details Next Generation of Growth

FILED DECEMBER 14, 2018 In calendar 2019, Brown-Forman is beginning a new phase as long-time chief Paul Varga steps down, and Lawson Whiting takes on the role. Earlier this week, Lawson gave a preview of the next generation of focus markets, brands, channels and strategies during an investor day presentation.
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How Diageo Improved Performance by Changing its Portfolio Strategy

FILED DECEMBER 13, 2018 In 2018, the makeup of Diageo's portfolio looks significantly different than it did a decade ago. In addition to a number of smaller bolt-on acquisitions or sales, Diageo has: handed off the Cuervo business (which brought in about $482 million in revenue in 2012); jettisoned its entire wine division for $552 million; bought rising star Casamigos for about $1 billion; and the latest big portfolio change came earlier this year when the company announced it was selling 19 brands to Sazerac for $550 million [see WSD 11-12-2018].
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